Developing a new brand for a change of focus

Brand and narrative development

Onyx Health developed key messages and brand experience to tell the Actigen story; emphasising their expertise and personalised approach to clinical trials in rare diseases to reflect their corporate positioning.

Delivering communications via digital platforms

A new website was designed and built to promote the Actigen brand and service offering to its target audience. This was achieved through the development of SEO content and a user-friendly interface making it easier for partners to contact and providing an anchor point for digital marketing activities that include social media and PR communications.